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Product launchesDEVELOPING

Apple Store Goes Offline Before ‘Surprise and Shine’ iPhone 18 Pro Event

Apple’s online store has gone offline ahead of today’s “Surprise and Shine” event. The company is expected to unveil iPhone 18 Pro models, the foldable iPhone Duo, new Apple Watch models and AirPods.

  • Apple’s online store went offline before the “Surprise and Shine” presentation.
  • The event is scheduled for 10:00 a.m. Pacific Time (17:00 UTC).
1 sources87% confidence
MacRumors
Gadgets & devicesDEVELOPING

Apple launches iPhone 18 Pro, Apple Watch Series 12, Apple Watch Ultra 4 and AirPods 5 in stores

On Friday, September 18, Apple began in-store sales of iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch Series 12, Apple Watch Ultra 4 and AirPods 5 worldwide. John Ternus, Deirdre O’Brien and Greg Joswiak joined staff at Apple Fifth Avenue in New York City to welcome customers.

  • Apple began in-store sales of iPhone 18 Pro, iPhone 18 Pro Max, Apple Watch Series 12, Apple Watch Ultra 4 and AirPods 5 on September 18.
  • John Ternus, Deirdre O’Brien and Greg Joswiak joined staff at Apple Fifth Avenue in New York City to welcome customers.
1 sources99% confidence
Apple Newsroom